Proposal example · Wedding planning

Wedding Planning Proposal Example: Full Planning

A 7-page wedding planning proposal for 120 guests: vendor budget, 9-month plan, design ideas, day-of timeline, packages, fixed fee and terms.

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At a glance

This example in numbers

About this example

This example is the proposal a wedding planner sends a couple planning a vineyard wedding for 120 guests in Sonoma. It offers full planning over nine months, design and styling, vendor sourcing and contract review, rehearsal coordination and a twelve-hour wedding day with a lead planner and two assistants.

Couples hire a planner to stay on budget and enjoy their day, so this proposal is built around both. A cover letter restates what the couple want and what worries them, and a vendor budget shows how a $95,000 wedding divides between venue, catering, photography and the rest, with the planner's fixed fee and a contingency on the same table. A nine-month plan, first design ideas and a draft wedding-day timeline timed to golden hour show how the day comes together. Three packages, a fixed fee with no vendor commissions, a payment schedule and terms on dates, postponement and guest count complete it.

Who it is for

Wedding and event planners, coordinators and venues who sell planning packages and want couples to see the whole budget, not just the fee.

Inside and how to use it

What this example contains, and how to make it yours

What's inside

  • A cover, a personal letter and the wedding at a glance
  • A vendor budget that includes the planner fee and a contingency
  • A nine-month plan and first design ideas
  • A draft wedding-day timeline built around golden hour
  • Three planning packages, a fixed fee and payments
  • Terms on the date, vendors, postponement and guest count

How to adapt it

  • Show your fee inside the couple's whole budget
  • Say clearly whether you take vendor commissions
  • Plan the day around the photos the couple care about
  • Offer day-of and partial packages for smaller budgets

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